Moved to blog.thesnell.com – The Technopian

I noticed I’ve still been picking up some subscribers here. I thought I would make another post saying head on over to Nathan Snell’s Blog where I’ve moved my blog to. Thanks all and have a good night :)

We’ve moved to a more badass area!

You won’t see signs like that up often. But here’s mine.

I mentioned a week or so back that I had been working on something new and special and exciting. Well, it’s done, and what it was is my new blog… titled, you guessed it, Nathan Snell.

The Technopian (the more creative name for my blog) is a complete wipe. Yup, I said wipe. It’s a fresh slate where I have already been creating content for, working on really perfecting my voice and focusing my efforts. I am hoping to make The Technopian a place that is much more personal for the both of us, and that you enjoy reading as much as I enjoy writing.

I hope that you all will follow me to The Technopian and its new feed.

The next big thing is now: Jaffe’s panel

I just read through the recap of Jaffe’s panel at iMedia Brand Summit.

I only have 2 comments to make.

While many markets applauded when Rick Parkhill, CEO of iMedia Communications, called Second Life one of the most over-hyped platforms of 2007 during his opening remarks, Jaffe challenged the crowd by asking how many in the room had actually spent more than four hours on the site. (Emphasis mine)

Only a handful of attendees met Jaffe’s high standards for experimentation.

Now, these two lines were separated by a line break, so I don’t know whether or not there was more on Jaffe’s standards for experimentation. But if these guys are whining about taking four hours out of their day to tread into new territory then Jaffe is completely right. They completely lack the thirst for creativity and innovation.

Maybe they just don’t have the time? Here’s a thought. Take some baby steps and spread this experimentation thing out across your week. Since you’re probably spending most of your time in those highly productive meetings, get your lunch to go and experiment on your lunch time.

Next up…

One problem the panel could agree on was the issue of media planning, with each member of the group saying that the traditional planning paradigm simply doesn’t cut it anymore because media moves too fast.

“The velocity of change is moving so fast that it’s almost impossible to plan,” Schulman said. “What you need is a planned framework that helps you deal with the technology changes as they come up.”

I think that’s entirely accurate. A thought on the framework? I don’t have all the answers but I know at least one valuable asset to it.

Listen. Listen to the conversations that are happening. But don’t forget to care. I can listen to my girlfriend all day but if I don’t actually care then our relationship won’t progress (Consequently if I didn’t care then we wouldn’t be in a relationship. But I do! So it’s OK). But what does that say about companies?

Not just a new era, a new society.

As I’ve been working on something new here I haven’t been posting. I came across something, though, that triggered something in me. I am one of the 103 co-authors of “The Age of Conversation”. It is a book that to many has marked a great point of collaborative content, of conversation. I recently read Tara Hunt change up the nomenclature slightly to say this is the era of conversation.

I thought about that. There’s more. Something much greater than an era has evolved here. I think we are at the dawn of a new society.

A Technopian society.

This strikes me to be even truer as I consider a recent debate within myself. What am I?

I’m not speaking to the philosophical depth of “Am I a human being,” or “Am I a transformer originally from cybertron?” I am speaking to a more immediate concern as my professional career stares me in the face, less than a year a way. What does the world, with its simplified categorizations of even the most complex things, say that I am? Which one of its titles will it try to force me into?

Am I an entrepreneur? Am I a marketer? Am I a designer? Am I a web developer? Am I a visionary? Am I a technologically obsessed geek?

The internet has blurred the line. What Disney once put out as a naïve theme of hope and dreams and transcending hardships, of believe and you are, has become a reality. This “new” internet has become the master instructor. It has instilled in a great number of us a new set of values. A new set of rules. A new kind of city. A new kind of education system. A new kind of society.

I am not just an entrepreneur. I am not just anything. I am whatever the hell it is I need to be. I am what the master instructor has for me to learn. I am a Technopian.

And I am not the only one.